Social Impact Storytelling and Reporting Virtual Summit
May 14, 2025
1:00 – 5:00 PM EDT
Interactive Online Program
Program Description
Crafting your corporate social impact story is more important than ever. Striking the right balance between quantitative data and qualitative insights ensures your narrative resonates with stakeholders. Making your impact communications influential and useful while mitigating risk requires precision and strategy.
At this NEW one-day summit, gain actionable strategies to tailor your communication for specific audiences. Learn how to distill complex information into what truly counts and matters. Don’t miss this opportunity to elevate your communications and drive more significant impact through compelling storytelling.
Learning Outcomes
- Craft Data-Driven Impact Narratives – Enhance your skills to create compelling, evidence-based social impact reports that effectively communicate impact and resonate with diverse stakeholders.
- Balance Data & Storytelling: Learn to balance qualitative storytelling with quantitative data to build engaging and credible impact narratives.
- Enhance Strategic Communications: Strengthen your ability to align social impact reporting with business objectives.
- Mitigate Risk, Maximize Influence: Apply precision storytelling techniques that proactively manage reputational risks while amplifying your organization’s impact.
- Tailor Storytelling for Stakeholder Engagement: Customize your communication strategies to effectively connect with investors, employees, consumers, and community partners, ensuring relevance and engagement.
Confirmed Speakers
Sara Ansell
True Impact
Marjory Elwell
Uplift Agency
Maureen Flynn
Changing Our World
Corinne Graper
Uplift Agency
Liz Harrington
Otis
Jake Kronish
AIG
Brady Press
Changing Our World
Agenda
| Schedule | Session | Presenter(s) |
|---|---|---|
| 1:00 PM – 1:10 PM | Welcome & Introductions | Andrea Bell, ACCP |
| 1:10 PM – 2:00 PM | Making the Case for CSR with Storytelling That InspiresImpact measurement isn’t just a way to put numbers behind your CSR efforts—it’s a powerful tool for crafting stories that showcase the value corporate philanthropy creates. This session, led by Sara Ansell, True Impact’s Director of Analytics and Innovation, will provide practical strategies for turning data into narratives that inspire action, strengthen internal buy-in, and enhance external credibility. Attendees will gain insights into using evidence-based storytelling to demonstrate impact, defend CSR investments, and elevate their organization’s philanthropic efforts. | Sara Ansell, True Impact |
| 2:00 PM – 2:50 PM | Standing Out with Your Social Impact Story: A Practical Framework for Getting Your Narrative RightA strong social impact narrative serves as a powerful bridge between your organization’s strategy and how it’s understood by the world. In this workshop, participants will learn a practical, three-step framework for crafting a clear, compelling social impact narrative that resonates with key audiences and aligns internal stakeholders. Through real-world examples and actionable tips, we’ll explore how to distill your core message, overcome common challenges, and bring your story to life in a way that sets your organization apart. | Maureen Flynn & Brady Press, Changing Our World |
| 2:50 PM – 3:20 PM | Breakouts | ACCP Team |
| 3:20 PM – 3:30 PM | Break | |
| 3:30 PM – 4:15 PM | Own Your Role as a Storyteller: How CSR Practitioners Can Lead Impactful StorytellingWhether you sit within a communications department or report through another function, CSR practitioners play an essential role in shaping how social impact stories are shared. This panel will explore how those in CSR roles can drive communications strategy and storytelling from any seat within their organization. Through real-world examples and candid reflections, panelists will share how they collaborate across teams, bring visibility to their initiatives, and connect CSR efforts to both business and employee value.You’ll walk away with practical tips for content development, internal engagement, and navigating organizational structures to amplify your impact. | Liz Harrington, Otis and Jake Kornish, AIG |
| 4:15 PM – 4:55 PM | Aligning Stories with Business GoalsSocial impact storytelling isn’t just about engagement—it’s a strategic tool that can align CSR initiatives with broader business objectives. This session will help attendees refine their communication strategies to ensure their reporting resonates with leadership, investors, and key stakeholders. Learn how to frame your impact stories in ways that demonstrate value, reinforce corporate priorities, and elevate your organization’s social responsibility narrative. | Corinne Graper & Marjory Elwell, Uplift Agency |
| 4:55 PM – 5:00 PM | Closing, Key Takeaways, ACCP Announcements | Andrea Bell, ACCP |
Who Should Attend
This summit is designed for professionals responsible for social impact storytelling, reporting, and communications, including:
- Anyone responsible for crafting sustainability/impact reports
- Corporate Social Responsibility (CSR) & ESG professionals
- Social Impact & Sustainability leaders
- Communications & PR specialists involved with impact reporting
- Corporate foundation & philanthropy leaders
Tuition
- ACCP Members: $295
- Non-ACCP Members: $425
Thank You to Our Sponsors:
