A readiness guide for corporate social impact leaders. Make sure the foundation is in place before you invest time and resources in a signature program.


The strongest signature programs aren’t built overnight. They come from deliberate choices: where your company can make a unique contribution, how that work connects to the business, and what it will take to sustain it.
Laying the Foundation for a Signature CSR Program helps you assess readiness across eight key areas, identify your program’s focus, align resources and partners, and plan for long-term impact.
Five steps from readiness check to a program built to last.
An eight-point checklist, from executive sponsorship to long-term funding, shows your strengths and the gaps to close first.
Questions on what your employees care about, what your communities need, and where you can commit for the next three to five years.
Choose the three factors that matter most, from community need to business strategy, then name your primary driver.
Outline the issue, beneficiaries, internal partners, employee roles and how you’ll measure success in year one.
Look past launch: leadership support, risks to plan for, and what success looks like ten years from now.
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