From Volunteers to Champions: Building High-Impact Employee Ambassador Programs
May 21, 2026
1pm – 5pm ET
Interactive Online Program via Zoom
Sponsored by
Overview
This one-day summit explores how to design and sustain employee ambassador programs that strengthen CSR and engagement strategies. Participants will learn approaches for building inclusive and accessible models to recruit, scale, train and incentivize ambassadors, while equipping them as storytellers and champions who reinforce company culture, well-being, and retention.
Volunteer ambassadors or champions can be powerful connectors between corporate social impact, culture, and employee engagement. In particular, they can help small teams exponentially increase their impact, encourage local participation and bring global and community insights to your programs. But building a program that truly works requires thoughtful strategy, clear structure, and ongoing support.
This one-day virtual Summit explores how to design and sustain volunteer ambassador and champion programs that strengthen CSR strategies and deepen engagement across the organization.
Participants will learn practical approaches for:
- Designing inclusive and accessible program models
- Recruiting, onboarding, and training ambassadors effectively
- Recognizing and incentivizing participation
- Equipping ambassadors as storytellers and culture builders
Through real-world examples and focused breakout discussions, attendees will leave with ideas and tools to refine or launch programs that reinforce company culture, support retention, and amplify impact.
Learning Outcomes:
By the end of this Summit, participants will be able to:
- Explain the strategic role of employee volunteer ambassador and champion programs in advancing corporate social impact, strengthening company culture, and increasing employee engagement.
- Identify key design elements of an inclusive and accessible ambassador program, including program structure, roles, and expectations.
- Apply practical strategies for recruiting, onboarding, and training employee ambassadors to support participation and long-term program sustainability.
- Evaluate approaches for recognizing and incentivizing ambassadors in ways that reinforce motivation, well-being, and retention.
- Explore ways to equip ambassadors as storytellers and culture champions who amplify impact across the organization.
PROGRAM AGENDA
| 1:00 PM – 2:00 PM | Workshop – Designing an inclusive and accessible ambassador model |
| 2:00 PM – 2:10 PM | Break |
| 2:10 PM – 3:00 PM | Panel Discussion |
| 3:00 PM – 3:50 PM | Breakout Discussion & Ideation Sessions |
| 3:50 PM – 4:00 PM | Break |
| 4:00 PM – 5:00 PM | Workshop – Equipping ambassadors as storytellers & culture builders |
*This is a tentative agenda and is subject to change.
Who Should Attend
- CSR practitioners: new to mid-career
- Employee volunteer program managers
- HR business partners
- Employee Engagement Leads
- DEI, managers of Employee Resource Groups
Tuition
- Members: $295
- Nonprofit partners of ACCP member companies: $450 (you will need to input your partner contact/company during registration)
- Non-Members: $650