Sustaining People and Strengthening Culture
A Guide to Emergency Financial Relief Programs

In moments of crisis, how your company responds matters. Emergency relief programs can provide employees with the support they need to stay safe, recover, and rebuild—while reinforcing a culture of empathy, resilience, and trust. 

When life takes an unexpected turn—through a natural disaster, medical emergency, or personal hardship—employees don’t just need supportive words. They need real, tangible help. 

This guide helps companies turn care into action. 

Developed by ACCP in collaboration with E4E Relief, Sustaining People and Strengthening Culture equips corporate leaders to create or strengthen Emergency Financial Relief programs that are compassionate, compliant, and effective. 

What’s Inside

Assess your company’s readiness to launch or grow a program

Design fair, equitable, and trauma-informed application processes

Navigate compliance, privacy, and legal considerations

Measure and communicate program impact

Align relief efforts with your company’s values

Create a culture that shows up for people when it matters most.

Download The Report

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